Organic food is better for you
•  Organic food contains more nutrients and fewer pesticide residues.
•  Organic food contains higher levels of vitamin C and essential minerals such as calcium, magnesium, iron and chromium as well as cancer-preventing antioxidants.
•  Organic farming prohibits the routine use of pesticides and consequently official surveys find that organic food is virtually free of pesticide residues.

Organic food is better for your children
•  Good food is important for us but even more so for growing children.
•  Children are more susceptible to toxins than adults.
•  Exposure to pesticides can weaken children’s immune systems.
•  Food additives are thought to contribute to hyperactivity in young children.
•  Children need good food to give them the best chance of a healthy future.

It’s better for farmers
•  Conventional farmers and farm workers have an increased rate of prostate cancer, more birth defects in their children, higher risk of their children having hyperactivity disorders, and higher risk of their children developing kidney, brain or other cancers.
•  Epidemiological evidence also shows greater incidences of birth defects in the children living near farms using pesticides.

It’s better for animal welfare
•  The health and well being of farm animals is central to organic principles.
•  Organically farmed animals have access to the outdoors and are not confined in cramped, stressful living conditions.
•  They are not allowed genetically modified food, growth promoting drugs or routine antibiotics.
•  Organically farmed animals are well looked after with respect and care.

It’s better for the environment
•  Organic farming bans artificial fertilisers that can pollute rivers and contribute to toxic algal blooms.
•  Organic farmers fertilise fields by rotating crops, using composted manure and planting crops that enhance fertility of soil.
•  Pests and weeds are controlled with non-chemical methods such as mechanical weeding or companion planting.
•  Genetically modified crops are not allowed in organic farming.

But best of all, it tastes better!
•  How many times have you thought or heard the comment that food today is tasteless?
•  Modern varieties are chosen for yield not taste, grown out of season, picked green, transported long distances, stored in controlled atmosphere for long periods, and then sold as “fresh” in supermarkets.
•  Compare this with the consistent consumer experience that organic food really does taste better. Tastes how food should. Tastes how food used to.
•  If you haven’t tried organic food, bite into an organic carrot or apple today and you’ll see what they mean!